UK supermarket Asda is introducing vegan cheese to their in-store pizza counters, allowing customers the option to build their own pizzas. Rumours about the new option were making their way through the vegan community, and Asda customer service confirmed what everyone wanted to hear.

Asda has steadily been increasing the plant-based alternatives to several products, with their own-brand vegan cheese and the introduction of more vegan brands. However, Asda is the first supermarket in the UK to offer vegan cheese at their pizza counters. It is expected to be produced by Bute Island Foods, the manufacturer for their own-brand plant-based cheese.

In addition to this, Asda will also be offering a vegan cheese board for Christmas 2018, which will include three different types of cheese.

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