In celebration of World Meat Fee Week, Linda McCartney and Dirty Burger have joined forces to create the Dirty Vegan.
The ultimate indulgence for vegan foodies, Dirty Burger’s Dirty Vegan will be available exclusively at Dirty Burger’s Tooting, Balham, Wimbledon, Crouch End, St. John’s Wood, Whitechapel, Shoreditch and Vauxhall locations throughout this week. Celebrating the rise of vegan lifestyles in Britain, Dirty Burger decided it was ‘time to cast a little meat free magic’ over its traditional burgers. While, by transforming the simple patty into an indulgent dinner, Dirty Burger and Linda McCartney hope to raise awareness of the benefits of going meat-free.
Developed by Linda McCartney’s head chef Brian McGowan, the Dirty Vegan is based around Linda’s iconic quarter pounder patty. Add to this layers of popocini pepper relish, crisp lettuce, burnt aubergine and a border of sweet, vegan brioche and you’re in for a tasty treat!
Brian McGowan commented: “Here at Dirty Burger, we’re really excited about the opportunity to create a great tasting option for our vegetarian and vegan customers. I’ve thoroughly enjoyed developing the Dirty Vegan burger and cannot wait to see the reaction once it launches in store.”
The tower of tastiness brings together Dirty Burger’s classic, indulgent street food-style and Linda McCartney’s passion for meat free food. 50 of the first customers to Dirty Burger’s Shoreditch and Vauxhall locations received a free serving of the cruelty-free sumptuous sensation, yesterday, to celebrate the start of World Meat Fee Week. And for the remainder of the week, the burger will be sold for £7 – a small price for pure deliciousness.
But don’t forget the sides! For a truly naughty treat, pair the Dirty Vegan with Dirty Burger’s new vegan strawberry milkshake and fresh fries.
Tempted? Get in there fast, the Dirty Vegan is only available this week, 11th – 17th June, at Dirty Burger’s London locations!